WAIXERA Digital Excellence — web design agency in Cagnes-sur-Mer, French Riviera

Next-generation search

SEO, AEO and GEO: be visible wherever your clients search

Your clients don't just search Google any more. They also ask ChatGPT, Gemini, Perplexity, Claude or Copilot. We make your business visible and understandable across all of them, to improve your chances of being recommended.

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Boost your visibility, attract more clients: SEO, AEO, GEO and AI optimisation with WAIXERA

SEO, AEO, GEO: what's the difference?

SEO (Search Engine Optimisation) ranks your pages in Google's classic results. AEO (Answer Engine Optimisation) structures your content so search engines and assistants use it as a direct answer. GEO (Generative Engine Optimisation) helps generative AI such as ChatGPT, Gemini or Perplexity understand your business and see it as a trusted source. No citation can be guaranteed, but good practice makes a real difference.

SEO
Rank well on Google
AEO
Be the direct answer
GEO
Be understood and used by AI
Results
First effects usually in 3 to 6 months

Much more than SEO

SEO — Search Engine Optimisation

We optimise your website's technical structure, content, tags and internal linking to improve its Google rankings durably and generate qualified traffic.

AEO — Answer Engine Optimisation

We write clear answers to your clients' questions (FAQs, definitions, prices, service areas) so they get picked by answer engines and voice assistants.

GEO — Generative Engine Optimisation

We strengthen your authority and the consistency of your information (website, Google profile, directories, reviews), and add schema.org structured data so AI identifies you clearly. As a bonus, an llms.txt file sums up your business for the AI tools that read it.

AEO and GEO: staying one step ahead in AI answers

Your Google Business Profile: get visible fast

Future clients find you at the exact moment they search for your services on Google and Google Maps. We optimise your Google Business Profile to:

  • Increase visibility in local results and the Maps pack
  • Build trust with reviews, photos and up-to-date information
  • Attract more clients: calls, directions, website visits
  • Inform and convince: services, hours, news and offers
Why your Google Business Profile is essential

Human creativity, powered by artificial intelligence

We use the latest AI technology to analyse your market, spot the best opportunities, optimise your content and track how search behaviour evolves — always within Google's guidelines.

Every AI-assisted piece of content is checked, approved and personalised by our experts, in line with the EU Artificial Intelligence Act. Our commitment: enrich human creativity without ever compromising transparency or trust.

EU regulation on AI-generated images (AI Act)

Search visibility questions

What is AEO?
AEO (Answer Engine Optimisation) means structuring your content as short, precise answers so it gets used by answer engines, Google featured snippets and voice assistants.
What is GEO?
GEO (Generative Engine Optimisation) aims to improve the chances that generative AI such as ChatGPT, Gemini, Perplexity or Copilot mentions your business, by strengthening your authority, structured data and the consistency of your information online. Nobody can guarantee a citation: it's long-term work.
How do I get cited by ChatGPT or Perplexity?
You need a clear website that answers questions precisely, consistent information everywhere (website, Google profile, directories), client reviews, structured data and content that demonstrates your expertise. That's exactly what we put in place. No serious agency can guarantee an AI citation, but these foundations significantly improve your chances.
How long until I see results?
SEO usually shows first effects 3 to 6 months after the optimisations are in place. A Google Business Profile can deliver results faster.
Do you offer monthly tracking?
Yes. Visibility Tracking at €40/month measures your Google rankings and tests your key queries in the main AI assistants each month, with content adjustments. No commitment.
The WAIXERA team working together on a website project

Let's review your visibility

A WhatsApp message, a text or a call is all it takes: we reply quickly, with no obligation. The first conversation and the quote are free.

Message us on WhatsAppCall +33 6 01 52 15 20contact@waixera.com

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